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Green Tip

Adopting from an animal shelter/rescue allows you to rehome rescue animals and not support abusive practices. Avoid breeders and puppy mills!

 

SPOTLIGHT

Green Campus Tour

Guided maps of sustainability initiatives at Temple University

Climate Action Plan

Temple became a signatory of the Presidents Climate Commitment in 2008 and again in 2016.

Annual Report

Find out about Temple’s progress toward a more sustainable future by reviewing our Annual Report

Marketing for the Sustainable Enterprise

School and Department: 
  • Business & Management, Fox School of
  • Marketing and Supply Chain Management
Course Number: 
2511
Category: 
Undergraduate
Semester: 
Spring
Description: 

Sustainable marketing is a paradigm which extends the boundaries of traditional marketing. This course focuses on how both for-profit and not-for-profit organizations learn to innovate, develop, produce, promote, distribute, and reclaim products and services in new ways that reduce waste and pollution and benefit all stakeholders. In addition to modifications of marketing activities to reduce environmental impact, the course considers marketing's role in corporate social responsibility (including ethical considerations) and social marketing agendas (such as health and community issues).

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